Zoetis Acquires Performance Livestock Analytics

Addition of innovative digital solutions and data analytics expertise help accelerate progress in precision livestock farming

From feeding to financials, Performance Beef and Cattle Krush simplify the data and provide real-time insights for better cattle management.

Our Story and Vision for the Future

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Capture Every Pound, Every Dollar with Performance Beef

Save time and boost your profitability with the user-friendly Performance Beef platform. It’s more than a cattle app; it automates your operation and helps you make data-driven decisions.

Seamlessly connect your iPad or iPhone and a Bluetooth scale device
Manage feed efficiencies, costs and performance in one place
Access real-time cattle data and analytics

Performance Beef Success

Make Better, More Profitable Decisions with Cattle Krush

Remove the guesswork and better manage risk with useful insights and financial projections with Cattle Krush. The easy-to-use cattle app provides instant breakevens, market analytics and profit alerts.

Real-time cattle and corn prices from the Chicago Board of Trade
Track profits on each lot on feed
Automated text and email alerts

Customer Reviews

See why Performance Beef and Cattle Krush are the top management tools to improve efficiency and help boost profitability.

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“Just working hard isn't enough. You have to work hard at working smarter. And [Performance Beef] let's you work smarter, so easily.”

Jill Weber VanderWal

Four Corners Farm

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"Performance Beef has saved me time because I'm not doing any double entry of information. My time monthly is cut down from a few hours to maybe thirty minutes."

Craig Moss

Art Moss & Sons, Inc.

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"By having Performance Beef as a custom feeder, you have more detailed end-of-the-month feed bills. It allocates every pound. There’s no guesswork in it."

Nick Koch

Koch Feedlot